Mercer Gurgaon
SPACE BRANDING + ENVIRONMENT GRAPHICS
Working outside the box with Mercer.
Our environment graphics for worldwide consulting firm Mercer took an out-of-the-box approach to reflect the brand ethos by pushing imagination, illustrations, colors, and innovation.
About Mercer
As the world’s largest human resource consulting firm, Mercer has offices in 42 countries across the world. Mercer wanted us to create environmental graphics for their Noida offices as India was becoming an important area of operation for the global firm.
Employee Motivation
To re-emphasize the importance of environment graphics in employee motivation, we created an ‘out-of-the-box’ office space for Mercer which pushes imagination while consolidating the brand internally. Large spread-out graphics inspired by themes of nature, cities, and environments, reflected the brand values such as Innovation and Making a Difference.
Illustrated Workspace
A variety of illustrations, graphics, and photomontages were created using different techniques such as etched glass, printed laminates, and photo prints. The illustration themes were inspired by different sources to bring the Mercer ethos alive through a visually delightful journey amidst a workspace.
Team
Ajay Sharma
George John
Lucy Devasi
Jonak Das
Deekshit Daniel Sabastian
Chai Gake Law
Anthony Lopez
Support
Chetan Swarup
Lalit Kumar
Raj Kishore Gupta
Zeena Lopez
Offerings
Strategy
Brand Strategy
Brand Audit
Character & Voice
Communication Strategy
Brand Postioning
Naming & Brand Architecture
Employee Value Proposition
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